When customer experience breaks down

In this guide, we take an in-depth look at:

The customer journey for smart home products and where the breakdowns in the customer experience occur

The impacts to your business

Best practices on how to prevent those breakdowns and help improve your brand’s customer experience

Like many other businesses that have ambitious goals for growth and revenue, smart home brands can fall into the trap of prioritizing the bottom line over customer experience. Of course, you understand that satisfied customers translates into profitability… but how do you find the right balance between meeting your financial goals and keeping your customers happy?

The more focus you put on the customer experience, the better positioned you are to prevent product returns, low CSAT and NPS scores, reduced attach rates, negative reviews and customer churn.

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A 360° look at the smart home product customer journey.